Most economies across the Asia Pacific region
continue to grow relatively strongly, with the region's dynamic
and innovative airlines having seen both passenger and freight
traffic increase significantly over the past 12 months.
Prospects for further growth remain positive,
with Asia already the world's largest aviation market.
Against
this backdrop, delegates gathering for this year's Assembly of
Presidents of the Association of Asia Pacific Airlines (AAPA) in
Tokyo have reason for optimism for the long term. More
immediately, however, airlines are focused on tackling a number of
major challenges.
Safety remains the industry's number one
priority and although overall standards remain very high,
Asia Pacific carriers are constantly striving to make further
improvements and learn from the experience of any accident or
incident. The losses of MH370 and MH17 this year raise a number of
important issues confronting the industry, including procedures
related to aircraft tracking, and governing flights over conflict
zones.
Although Asia Pacific airlines continue to
invest heavily in the latest generation of fuel efficient aircraft
to meet traffic growth demands, there is an increasing concern
about the need for corresponding long term investments in related
aviation infrastructure, including airport terminals, runways and
air navigation services. Governments have key roles to play in
coordinating such investments and ensuring that the necessary
regulatory oversight of the industry keeps pace with growth.
|
Andrew Herdman
|
Environment remains another key issue for
Asia Pacific carriers, with industry committed to sustainability
targets including 1.5% per annum fuel efficiency improvements and
the development of a global market based measure to achieve
carbon-neutral growth from 2020 onwards. The entire industry is
working closely with governments through the International Civil
Aviation Organisation (ICAO) to deliver on these targets, through
a four pillar strategy comprising technology, alternative fuels,
operations and infrastructure improvements, as well as a global
market based measure utilising carbon offsets.
No less important as a priority for many Asia
Pacific carriers is an early return to profitability.
Collectively, Asian carriers have seen a dip in yields this year
as a result of intense market competition and signs of surplus
capacity. Airlines are carefully reviewing their fleet and network
development plans, whilst maintaining a tight rein on costs in a
bid to restore profitability and sustain further investments for
the future. On a more positive note, after many years of stagnant
market conditions in the wake of the global financial crisis, air
cargo volumes are picking up, very much welcomed by Asian
airlines, which account for 38% of the global air cargo market.
"With Asia continuing to rise on the global
stage, the long term prospects for the region's carriers are still
very positive, but there can be no question that airline leaders
gathering in Tokyo this week are under pressure to make decisions
that ensure that this optimistic outlook becomes a reality," said
Andrew Herdman, Director General of the AAPA. "For many, a return
to profitability in the near future is a particular challenge,
which is not made any easier by the current series of economic and
political uncertainties prevailing around the world."
AAPA,
Tokyo,
ANA,
Japan
|