Lanith Wins Tourism for Tomorrow’s People Award 2014

The Lao National Institute of Tourism and Hospitality - Lanith - has won the World Travel & Tourism Council’s (WTTC) Tourism for Tomorrow’s People Award 2014.

Lanith topped a field of international entrants, including co-finalists SA College for Tourism - Tracker Academy, South Africa and Central College Nottingham/The Institute of Travel & Tourism of The Gambia (ITTOG), to win the award recognising sustainable tourism best practices in worldwide businesses and destinations.

“This award shows that Laos is on a solid, sustainable path towards building a strong travel and tourism industry through people, who deliver an international level of service quality,” said Ministry of Education and Sports (MoES) Director General Mr. Nouphan Outsa, who thanked Luxembourg Development for funding the establishment of Lanith.

Lanith underwent a rigorous vetting process carried out by a panel of some 20 independent expert judges from around the world, and included an independent Lanith site evaluation.

To win, Lanith demonstrated a broad commitment to the “Tourism for Tomorrow” principles in its programmes. Lanith showed how the curricula for its Passport to Success skills training regimen and two-year Lanith Diploma education coursework are largely based on industry needs, as seen in the project’s initial research, with interviews of hoteliers and tour operators, through implementing the two capacity-building streams.

Lanith showed how its Passport to Success menu of two-to-four day training modules, delivered in an awards-based format, and intensive Go for Gold course, effectively address industry needs, as seen through the participation of more than 1,000 hospitality business staff seeking a path to progress.

Likewise, Lanith Diploma coursework encompasses a substantial amount of hands-on training alongside lectures, with internships at Lao businesses playing a significant role in the education of career-minded students.

Lanith promotes the benefits of a career in travel and tourism through a variety of channels including its popular Facebook page, participation at job fairs, visits to secondary schools, scholarships, and through the media. The core teaching team receives an education abroad and is empowered to implement Lanith’s programmes.

Lanith also stands as a leader in Laos’ tourism industry by promoting best practices and communication among all stakeholders. UNIDO has established Lanith as the operating body for the Luang Prabang Safe and Green Tourism Scheme for best practices, and Lanith volunteered to take the lead role in certifying businesses which meet the Global Sustainable Tourism Council’s global guidelines.

Lanith Quarterly Symposia invite international experts to address Laos’ travel issues and engage a local audience of hoteliers, restaurant owners, tour operators, NGOs, donors, and public-sector officials.

“This prestigious WTTC award reflects Lanith’s core team’s determination and effort in transforming Laos into a first-class destination capable of performing on the global stage,” said Lanith Chief Technical Advisor Peter Semone.