Travelport has expanded its partnership with
TravelClick.
The expanded relationship will allow TravelClick
to sell advertising products to hotels for display to the 67,000
Travelport connected travel agency customers around the world.
It
includes access to key Travelport products such as Travelport
Featured Property which offers priority placement of a hotel
during a travel agent’s search, providing hotels with a clear,
visible advantage at the point-of-sale.
TravelClick’s product
offerings will continue to include Travelport Headlines, which displays
hotel advertising directly on travel agency screens.
“Travel agents serve a unique audience and
generate a higher average daily rate,” said Jason Ewell, Executive
Vice President, Product for TravelClick. “Travelport Featured
Property is another proven program that helps hotels to capture
bookings from travel agents. TravelClick and Travelport have built
a strong partnership over the last three years and TravelClick is
excited to now offer all of Travelport’s innovative products.”
Niklas Andréen, GVP Hospitality and Partner
Marketing for Travelport, added, “Travelport has the largest
inventory of hotel properties on any travel platform in the world.
Of the 600,000 hotel properties we serve, over 500,000 of these
are independents. TravelClick works with tens of thousands of
hotels and crucially, has local, on-the-ground experts that
understand conditions in their area as well as the broader hotel
business. This makes them the perfect partner and I’m thrilled
that we’re extending our already strong relationship. In addition
to Travelport's own sales team, TravelClick will help us reach
more hotels and in turn, allow them to increase their visibility
on our Travel Commerce Platform through our new and innovative
products.”
TravelClick,
Travelport,
ADR,
RevPAR
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