Priceline Enhances Search Functionality on iPad App

Priceline.com has launched a new beta version of its iPad app that brings travel exploration, research and booking capabilities together in one app.

Powered by Travelport Flex Explore search technology, Explore enhances priceline.com’s existing iPad app, and presents an easy-to-navigate graphical map of the world and an expansive range of search capabilities to narrow down the ideal destination and desired travel experience.

Beginning this week with priceline.com’ Explore functionality, travelers can:

• Seamlessly research, and compare flight prices whether they know their destination or need help discovering a new place to visit

• Explore popular priceline.com travel destinations by interest from categories like “beach,” “family-friendly” and “romantic”

• Customize global searches on a local level with the touch of finger on the app’s interactive touch-screen map

• Access flight availability and pricing in real-time from any origin airport to a variety of destinations with one simple search, reducing the need to conduct multiple destination searches

• Narrow flight options and reveal additional airports and flights by circling an area on the map

• Leverage a budget filter to narrow flight results and destinations by preferred price

“Our iPad customers are in the early stages of travel planning, often booking further in advance for longer lengths of stay compared to smartphone users. In fact, iPad users are almost three times more likely to book 10+ days in advance than iPhone users,” said John Caine, Chief Product Officer of priceline.com. “We’ve designed this feature for iPad users by making it easier to research multiple destinations, and we are delighted to help travelers who are just beginning the exploration process.”

The new Explore functionality launches this week in beta and is available for download in Apple’s iTunes store.