IHG has opened the first Holiday Inn Express
hotel in India.
The Holiday Inn Express Ahmedabad, and a
further 18 properties under the same brand, are being developed
through a joint venture partnership between Duet India Hotels
(DIH) which holds a 76% stake and InterContinental Hotels Group which has a 24% equity stake.
Located in close proximity to
the airport and city centre, the 173-room property offers a core
range of facilities as well as complimentary Wi-Fi and breakfast.
“We’ve identified a gap for quality mid-market hotels across the
country and fulfilling the growing demands of these guests is our
business focus. The mid-market hotel space in India offers a
compelling investment proposition, with favourable demand-supply
dynamics and an attractive build cost to operating returns
equation,” said Naveen Jain, President, Duet India Hotels. “Our strategic partnership with IHG gives us
with the platform to tap into the full potential of this
opportunity. At Duet we concentrate on the property asset - using
our expertise to find the right site and building the product. IHG
then manage the operation of the hotels on our behalf. The
strengths of our two organisations combined will ensure these
hotels succeed.”
There are 37 Holiday Inn
Express hotels across Asia Pacific and this will grow to nearly
100 over the next few years, making Holiday Inn Express one of the
fastest growing brands in the region.
Douglas Martell, Vice
President Operations, South West Asia, IHG said, “The demand is
there for branded hotels that people know and trust - midscale
hotels in India currently represent just 15% of all hotel rooms
and this means there’s incredible headroom for growth. If you look
at domestic trips, Ahmedabad is one of the cities benefitting from
a strong, local travel base and a clear gap exists here in the
mid-market segment.”
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