AirAsia has established a new regional base in
Jakarta called AirAsia Asean.
Tan Sri Tony Fernandes, AirAsia’s Group Chief
Executive Officer said, “To avoid any misinterpretation, let me be
very clear: AirAsia Malaysia's headquarters is not moving to
Jakarta. AirAsia Malaysia is a Malaysian-registered airline, with
all its aircraft registered under the Malaysian flag and it is a
company listed on Bursa Malaysia. That will not change. AirAsia is
committed to upholding our pledge to Malaysians that "Now Everyone
Can Fly". The establishment of the AirAsia Asean office in Jakarta
as our regional base is to help to more fully deliver on that
pledge to all the people of ASEAN and beyond.
“We are blessed to be located in a part of
the world where economic growth is expected to be sustained
despite the chilly economic winds blowing through Europe and the
United States. Shifting AirAsia's emphasis to a regional strategy
is, we believe, not just good business, but also a move that will
keep us ahead of the inevitable competition that is heading our
way. But while others focus largely on trying to gain market share
in domestic markets, we seek to expand our footprint throughout
the region. After all, no single domestic market in ASEAN, not
even Indonesia, can match the potential of a regional ASEAN market
of 600 million people and a combined East Asian market of 2
billion,” added Mr. Fernandes.
“Take this as an example: AirAsia Malaysia
currently has a fleet of 58 A320s, serving a population of 30
million and earning revenues of more than RM 1 billion. AirAsia
Thailand has a fleet 24 aircraft while AirAsia Indonesia has just
18 aircraft. Thailand's population at 70 million is more than
twice that of Malaysia, while Indonesia is home to 240 million
people living in one of the fastest growing economies in Asia. I
believe Jakarta, Indonesia's capital city, is by itself home to
around 15million - half of Malaysia's entire population. Then add
Philippines, with its 90 million people spread across a vast
archipelago, and where AirAsia Philippines now has just two
aircraft. The LCC penetration in Japan is a mere 7 percent, and
AirAsia Japan is launching in Tokyo with just one aircraft. Just
one look, and it is clear where our future growth is going to come
from. Malaysia is a maturing market, while Thailand, Indonesia,
Philippines and Japan offer tantalizing possibilities for the
group's bottom line,” Mr. Fernandes said.
“AirAsia Asean will serve as the "nerve centre"
of our regional expansion. It will operate very much like how the
Ryanair office in Dublin, Ireland, serves as the strategic
planning centre of Europe's largest LCC. AirAsia Asean will also
help us to ensure that our voice, our concerns and our appeals are
heard much more clearly in the corridors of power within ASEAN. In
fact, one of the reasons for locating the office in Jakarta is to
help us engage more closely with the ASEAN Secretariat, which is
headquartered in Indonesia's capital city. Locating our regional
base in Jakarta is also likely to have the beneficial effect of
helping raise the profile and branding of AirAsia Indonesia, which
is heading for a listing on the Jakarta Stock Exchange by the end
of the year.”
As a matter of corporate compliance, the group
is undertaking customary regulatory compliance processes with
regards to the above.
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