InterContinental Hotels Group has signed a 1,224
room Holiday Inn franchise contract with Sands China.
When built,
the Holiday Inn Macau Cotai Strip will be the world's largest Holiday
Inn. The hotel will be in the heart of the bustling Cotai Strip
and part of Sands China's newest integrated resort - Sands Cotai
Central.
Scheduled to open in early 2012, the resort
will include the second largest building in the world and the full
IR will offer 6,000 additional hotel rooms to the area, along
with a wide variety of gaming, dining, retail, entertainment and
meeting facilities.
"This is a great addition to IHG's
portfolio with Las Vegas Sands (LVS) on the first-ever
InterContinental Alliance Resorts project, which includes the
Venetian and The Palazzo Resorts in Las Vegas launched in May this
year," said Keith Barr, chief executive officer for IHG Greater
China. "We have established a foundation of mutual trust with LVS,
which will lead to future relationships. We will continue and even
accelerate our quality growth both globally and in Greater China
by partnering with international large-scale and influential
developers like LVS."
It's predicted that visitors to Macau
will continue to grow in parallel with the wealth of the Chinese
and attract other visitors from the Asia region. In 2010, Macau
became the fourth most popular destination in the region for
visitors after Mainland China, Hong Kong and Malaysia. Of those
visitors, Mainland China accounts for over 50%, followed by Hong
Kong at 29%.
"The number of hotel guests in Macau has tripled over
the past five years. As the hospitality industry continues to
flourish alongside the gaming and tourism sectors, Macau - as
Asia's emerging entertainment destination - is an hotel market with
great potential," Barr added.
IHG already operates the Holiday Inn Macau,
which opened in 1993.
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