30% New Exhibitors @ ITB Asia 2010

 Over 30% of exhibitors at this year’s ITB Asia are new participants at the show. The event, one of the leading travel trade shows in the world for the Asia Pacific markets, takes place 20-22 October at the Suntec Singapore International Convention & Exhibition Centre.

Guangdong Tourism Authority, Bhutan Department of Tourism, the Moscow Exhibition and Convention Agency and Israel will all exhibit their destinations for the first time at ITB Asia.

From the private sector, the Chilean carrier LAN Airlines and the Small Luxury Hotels of the World have joined for the first time, along with travel companies from Kenya, Uzbekistan and Armenia.

The Tourism Authority of Thailand has more than doubled its floor space and the Czech Tourist Authority, Sentosa Leisure Group, Frasers Hospitality, Fairmont Raffles Swissotel, Furama Hotels International Management, the Nepal Tourism Board, and the German Tourism Board (DZT) have all booked larger floor space this year.

“ITB Asia is unique compared to other travel shows because we present such a diversity of global travel products to Asian buyers,” said Nino Gruettke, Executive Director of ITB Asia. “There’s no other show in Asia where travel buyers convene so easily to find out about the new products and travel experiences available in wonderfully diverse destinations such as Chile, Armenia, Kenya and Uzbekistan. These are just the tip of the iceberg.”

Buyers at ITB Asia 2010 will be able to meet exhibitors who attended in 2008 but missed last year’s show: Bali Village, Eastin Hotel Petaling Jaya, Outrigger Hotels and Resorts - Asia, Sol Melia Hotels and Resorts, First House Samui Hotel and Resort, the Turkish Embassy Tourism and Information Office, Vietnam Pathfinder Travel, Grande Centre Point Hotel and Residence (Thailand), Putrajaya Marriott Hotel & Spa (Malaysia) and Samode Hotels (India) are all returning this year.

“ITB Asia is on track to attract about 650 exhibiting organisations this year. We expect around 21,000 buyer-seller meetings,” added Gruettke.

ITB Asia and the Web In Travel technology, marketing and distribution conference that takes place simultaneously in partnership with ITB Asia, has attracted over 90 speakers who will deliver over 2,280 minutes of analysis and insights on new travel industry trends.

Speakers at Web In Travel include investor Morten Lund who has co-founded and invested in more than 50 high-tech start-ups including Skype and online stockbroker Zecco; Adrian Hamilton-Manns, CEO of Mandala Airlines in Indonesia; Cui Guang Fu, CEO, Elong, China; Gerry Samuels, CEO, Mobile Travel Technologies, UK; Hrush Bhatt, founder and director of Cleartrip/Small World in India; Marc Charron, managing director of TripAdvisor APAC;, Singapore; and William Bao Bean, partner, Softbank China & India Holdings., China.

Special price tickets are available for delegates attending both ITB Asia and Web in Travel.

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